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  • Organic Skincare

  • Body & Bath

  • May 05, 2024 4 min read

    The Many Benefits of Using Clay Face Masks Regularly 


    We all strive to have the healthiest skin possible. But did you know that the key to achieving a flawless complexion could be as simple as adding a regular clay mask ritual to your routine?

    Struggling with acne and oily skin? Or perhaps your complexion has lost its glow? If you’re starting to suspect your beauty routine needs a makeover, the answer could be quite simple. Believe it or not, often the key isn’t switching to fancy and expensive creams and treatments with the latest trending ingredient, but more about simple, natural solutions.

    If you’ve never experimented with clay masks, you may be amazed at how this ancient treatment returns skin to supple, radiant and happy. One of the many benefits of clay masks is that they’re generally suitable for all skin types — some clays, such as Rhassoul or White Kaolin, are more attuned to sensitive skin while others, such as French Green clay, suit oily skin. Ultimately, you should be able to find a clay that suits your unique needs (which may vary with seasons, hormones and stress).

     Clay masks nourish deeply while absorbing anything that may be contributing to blocked pores, including excess sebum, and drawing impurities to the surface. They help reduce the appearance of pores while reviving a dull complexion. Sound too good to be true? Let's see how clay masks work and what makes them a must in any skincare routine!


    Do Clay Masks Actually Work?


    Women around the world have been using clay masks for centuries to slow down the signs of ageing and achieve a flawless complexion. As the name suggests, these facial treatments are made of clay. There are no harmful ingredients, additives, or fragrances, making them the ultimate ‘clean’ skin treat if you value toxin-free, natural skincare.

    Each type of clay has distinctive characteristics. French Green clay, for example, purifies and detoxifies while removing dead cells. Unlike conventional exfoliators, it doesn't irritate or dehydrate the skin. You may notice a slight redness for a few minutes after use, but this is simply the clay bringing everything to the surface — toxins but also blood flow. On top of that, the clay acts as a natural cleanser.

    To reap the benefits, apply a French Green clay facial mask at least twice a week. In conjunction with effective cleansing, this simple step will help make acne breakouts and oily skin just bad memories.

    Need something to soften your skin and help with excess sebum? Try a hydrating Rhassoul clay mask. Also known as the King of Clays, this natural ingredient comes from the ancient lake beds of the Atlas Mountains in Morocco. It's rich in potassium, magnesium, calcium, silica, and other nourishing minerals, leaving skin smooth and radiant. Its silk-like texture adds a royal touch to any beauty regime. 

    Rhassoul clay has emerged as a trusted natural remedy for acne, blemishes, and dry skin. After 1,400 years of use, it has stood the test of time. In the long run, it boosts skin elasticity, unclogs pores, and reduces excess oils. When the mask is washed off, the dirt and dead skin cells go with it. Furthermore, Rhassoul boasts antibacterial properties, useful in helping prevent and treat acne.


    Pamper Your Skin with Facial Masks


    Clay masks are safe and contain none of the harmful ingredients found in many skincare products. Loaded with minerals, they revive dull skin, improve its texture, and minimise the appearance of pores. What makes them so effective is their ability to draw out toxins and impurities.

    Most types of clay produce a negative electrical charge when they come into contact with water or other liquids. The moment you apply a clay mask to your face, it binds to the dirt and debris accumulated in the pores. At the same time, it destroys types of harmful bacteria that cause acne and weaken your immune system.

    Clay masks will not only eliminate excess sebum and debris but also saturate the skin with essential nutrients. With regular use, they can improve circulation (imperative for healthy skin with blood bringing oxygen), stimulate cellular renewal, and even out your skin tone. The result is a bright, glowing complexion that looks and feels amazing.

    How to Use Clay Facial Masks




    Regardless of what type of clay you use, be sure to apply the mask to a clean face. Remove makeup beforehand. Mix your clay and water to obtain a thick paste, a little bit like toothpaste consistency. Add essential oils or even honey if desired. Use the tips of your fingers or a brush to apply and leave on for 10-15 minutes.

    Now here is the one thing so many people get wrong, they let their mask completely dry!  You do not want to do this — we repeat, do not let your face mask dry completely, which may be dehydrating. Rather, you want it just-about dry.  Then rinse off with warm water (if you are using our luxurious Atonement Superfood Face Masque this is also an exfoliant, so you'd want to massage in tiny circles for a minute at this step), and wipe your face with a microfibre cloth, konjac sponge or muslin cloth for a final cleanse. Massage in your favourite facial oil and be amazed at how your skin looks like it just had an expensive facial! Repeat up to three times a week or as needed. The results are immediate!


    Meet Atonement Superfood Clay Mask - WINNER at the 2023 Beauty Shortlist Awards for BEST Superfood Clay Mask (thousands of products from around the world enter these awards, so we're a little bit chuffed with this recognition.)


    If you've been looking for the ultimate Clay Face Mask, read about Indagare's Atonement Superfood Clay Mask. This divine natural formula was created to detoxify, resurface, nourish AND exfoliate skin all at once! Life is too busy for complicated skincare routines and with that in mind, using Atonement once or twice a week is all you need to keep skin in optimum health.